It all started in 1983, in the heart of southern Utah, USA. A passionate and resourceful river guide, frustrated with losing his sunglasses in the rapids of the Colorado River, decided to take matters into his own hands. He came up with a soft, durable neoprene retainer to keep his sunglasses secure—even in the most extreme conditions. And just like that, the very first Chums Original Retainer was born—a simple, clever accessory that quickly became iconic.

Outdoor sports enthusiasts were quick to adopt this new invention. Kayakers, anglers, climbers, hikers—all recognized the practicality and durability of Chums products. What began as a small, handmade project quickly grew into a full-fledged brand, deeply rooted in American outdoor culture.

Over the years, Chums expanded its product range to include retainers for every style of eyewear, waterproof pouches, floating keychains, rugged bags, and many other accessories designed to support adventurers on every expedition.

But more than just products, Chums represents a mindset: one of adventure, freedom, and respect for nature. The brand remains proud of its roots and continues to manufacture a large portion of its products in the USA, in its own workshops in Hurricane, Utah.

Today, Chums is a go-to name for anyone who lives life outdoors—whether at the top of a mountain, by the water, or simply in the city—always with style, safety, and authenticity.